The NAPA Auto Parts expansion has begun!

A new name in Australia and New Zealand, with the same team you know and trust, NAPA Auto Parts is now open in Midland, WA.

After opening in Mandurah, WA, in April, we are excited to open the second location to offer even more trade, industrial and mining specialist automotive parts to the region.

Located at the corner of Orchard Ave & Morrison Rd, Midland, the new store is a rebranded Covs building, known to local automotive specialists as a destination for a wide variety of parts. Importantly, as with all NAPA Auto Parts locations, whilst the outside looks different,  inside is very familiar, with the same people you know and trust working behind the counter.

For existing Covs customers, it’ll be very much business as usual:

  • The same friendly faces you’ve always known, servicing the local community
  • The quality service you’ve come to expect
  • Continued access to the Prolink ordering system, which will now be branded NAPA PROLink, and will include an industry award winning online ordering platform and auto-electrical catalogue with a search function powered by a national vehicle registration database.

Whilst Ashdown-Ingram customers may experience a new team of faces and potentially more convenient location, they’ll continue to receive stellar service and have the chance to save time with NAPA PROLink.

Best of all, both Covs and Ashdown-Ingram customers will be able to access the range they need every day, plus an expanded specialist range in auto electrical, accessories, braking, under-bonnet and under-car products.

GPC Asia Pacific is investing significantly to enhance the product offer and service to our trade customers; the improved storage area will house a significantly expanded range of products and brands, with the in-branch range increasing by around 8,000 products. This represents an inventory investment of over $600,000, meaning NAPA Auto Parts is serious about providing the parts you need, more often, to complete your jobs in a more convenient location.

With a strong range currently available, over the course of the coming year the NAPA Auto Parts range will continue to expand with new brands and products from world renowned brand leaders becoming available. This means greater access to trusted brands through increased stock levels in locations convenient to you.

For the excellent customer experience you’ve come to expect from Covs, as well as the world’s most trusted brands, head to our new NAPA Auto Parts Branch at the corner of Orchard Ave & Morrison Rd, Midland, or give the team a call on 9274 4411.